by Sherry Nicols | Aug 28, 2014 | Changing Seller Behavior, Sales Methodology & Process, Sales Training
At AXIOM Sales Force Development, at the end of any sales training exercise, we ask, “What was the most significant thing you learned?” These are just a few of the recent responses: “Closing cannot be the objective of a meeting.” “Handle objections during...
by Sherry Nicols | Apr 2, 2013 | News & Events, Sales Coaching
AXIOM Sales Force Development recognized for innovation and impact on sales training and learning organization expertise. AXIOM Sales Force Development leader in global sales coaching, sales methodology, integrated software solutions, and implementation services is...
by Sherry Nicols | Feb 21, 2013 | Buyer Behavior, Buying Process, Customer Experience, Sales Process
You’ve most likely seen the Mayhem GPS commercial. “I’m your GPS. Turn right up ahead. You never update me. So now, I just have to wing it. I meant, turn left up ahead. Recalculating. TURN RIGHT NOW!” followed by a colossal wreck involving...
by Sherry Nicols | Jan 7, 2013 | Sales Methodology, Sales Methodology & Process
I am a “professional of the eighties.” That’s when I entered the sales force and began my long and rewarding career in local media sales. I attended 6 weeks of sales training before being released to the field. While we learned the features and...
by Sherry Nicols | Oct 10, 2012 | Changing Seller Behavior, Sales Methodology
Well it is that time of year again when the air gets crisp and the kids’ head back to school. My senior in high school had been dreading her reentry. You see this semester she is required to take art to graduate. While most kids would see this as a blessing...